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Booking Holdings Inc. (BKNG) Stock

Consumer Cyclical · Travel Services · US
$160.21 +0.60%
Last updated Nov 12, 2026 09:21 UTC

BKNG Key Statistics

Market Cap$120.38B
P/E (TTM)17.32
P/S (TTM)4.28
P/B (TTM)-11.55
Revenue (TTM)$28.13B
EPS (TTM)$9.25
Dividend Yield0.74%
ROE (TTM)-80.90%
Net Margin25.52%
Gross Margin100.00%
52W High$220.81
52W Low$146.28
Analyst ViewBuy
Price Target$219.20
Employees25,550
Volume5,273,662

About Booking Holdings Inc.

Booking Holdings Inc. is a leading global provider of online travel and dining reservation services. The company manages a portfolio of well-known digital platforms. Among these, Booking.com specializes in online accommodation bookings, while Rentalcars.com is dedicated to facilitating vehicle rentals. Priceline offers a comprehensive range of online travel booking options, encompassing hotels, flights, rental cars, vacation packages, and cruises, alongside hotel distribution services. Agoda also provides online lodging reservations, further expanding into flights, ground transportation, and activity bookings. For travelers seeking the best deals, KAYAK functions as an online price comparison service, enabling users to search and contrast prices for airline tickets, hotels, and car rentals. Additionally, OpenTable allows for convenient online restaurant reservations. Beyond its core booking services, Booking Holdings Inc. also supplies travel-related insurance products and restaurant management solutions to individual consumers, travel service providers, and restaurants. Established in 1997, the company is headquartered in Norwalk, Connecticut. It officially adopted its current name, Booking Holdings Inc., in February 2018, having previously operated as The Priceline Group Inc.

CEO: Glenn D. Fogel. Company website

BKNG — Frequently Asked Questions

What is the BKNG stock price today?

Booking Holdings Inc. (BKNG) trades at $160.21, up 0.60% on the day, as of Nov 12, 2026 09:21 UTC.

What is Booking Holdings Inc.'s market cap?

Booking Holdings Inc. has a market capitalisation of $120.38B, calculated from the live BKNG share price and shares outstanding.

What is the P/E ratio of BKNG?

BKNG trades at a trailing P/E of 17.32, from earnings per share of $9.25 over the last twelve months.

How much revenue does Booking Holdings Inc. make?

Booking Holdings Inc. generated revenue of $28.13B over the trailing twelve months, which puts the stock at 4.28 times sales.

Does BKNG pay a dividend?

Yes. Booking Holdings Inc. pays a dividend yielding 0.74% on the current share price.

What is the 52-week range for BKNG?

BKNG has traded between $146.28 and $220.81 over the past 52 weeks, and the last price is 27.4% below that high.

Is Booking Holdings Inc. profitable?

Yes. Booking Holdings Inc. keeps 25.52% of revenue as net income over the trailing twelve months.

What is the analyst price target for BKNG?

Wall Street analysts rate BKNG Buy, with an average price target of $219.20, 36.8% above the current price.

What sector is Booking Holdings Inc. in?

Booking Holdings Inc. is classified under the Consumer Cyclical sector and the Travel Services industry, and is domiciled in US.

Who is the CEO of Booking Holdings Inc.?

Glenn D. Fogel is the chief executive of Booking Holdings Inc., which employs 25,550 people.

Where can I track BKNG in real time?

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ETFs holding BKNG

XLY State Street Consumer Discretionary Select Sector SPDR ETF 3.08% JETS U.S. Global Jets ETF 1.74% QQQM Invesco NASDAQ 100 ETF 0.61% QQQ Invesco QQQ Trust, Series 1 0.61% MGK Vanguard Morningstar Mega Cap Growth ETF 0.55% IWF iShares Russell 1000 Growth ETF 0.44% SCHG Schwab U.S. Large-Cap Growth ETF 0.37% TQQQ ProShares UltraPro QQQ 0.35% VUG Vanguard Morningstar Growth ETF 0.34% INFO Harbor PanAgora Dynamic Large Cap Core ETF 0.30% IVV iShares Core S&P 500 ETF 0.20% RSP Invesco S&P 500 Equal Weight ETF 0.19% SCHX Schwab U.S. Large-Cap ETF 0.19% SPY State Street SPDR S&P 500 ETF 0.19% IWB iShares Russell 1000 ETF 0.19% VOO Vanguard S&P 500 ETF 0.19% FB ProShares S&P 500 Dynamic Buffer ETF 0.18% SCHB Schwab U.S. Broad Market ETF 0.18% VTI Vanguard Morningstar Total Stock Market ETF 0.17% FNDX Schwab Fundamental U.S. Large Company ETF 0.15% ACWI iShares MSCI ACWI ETF 0.13% UPRO ProShares - UltraPro S&P500 0.11% VT Vanguard Total World Stock ETF 0.11% SPXL Direxion Daily S&P 500 Bull 3X Shares 0.04%

Largest institutional holders of BKNG

BlackRock, Inc. BLK 65,340,562 shares
VANGUARD CAPITAL MANAGEMENT LLC 50,606,248 shares
STATE STREET CORP STT 35,038,703 shares
PRICE T ROWE ASSOCIATES INC /MD/ 26,633,093 shares
Invesco Ltd. IVZ 25,735,059 shares
DODGE & COX 25,536,950 shares
GEODE CAPITAL MANAGEMENT, LLC 21,592,756 shares
Capital World Investors 20,614,112 shares
JPMORGAN CHASE & CO JPM 18,836,495 shares
VANGUARD PORTFOLIO MANAGEMENT LLC 14,456,785 shares

BKNG insiders on other boards

CHWY Chewy, Inc. Singh Sumit T AT&T Inc. Grier Kelly J DELL Dell Technologies Inc. Radakovich Lynn Vojvodich FIG Figma, Inc. Radakovich Lynn Vojvodich AIG American International Group, Inc. Wittman Vanessa Ames OSCR Oscar Health, Inc. Wittman Vanessa Ames CDW CDW Corporation Grier Kelly J F Ford Motor Company Radakovich Lynn Vojvodich JLL Jones Lang LaSalle Incorporated Quinlan Larry NOW ServiceNow, Inc. Quinlan Larry ITW Illinois Tool Works Inc. Grier Kelly J HPE Hewlett Packard Enterprise Company Noski Charles H