Hasbro, Inc., alongside its various subsidiaries, operates as a global leader in the play and entertainment industry. Its Consumer Products segment focuses on the procurement, marketing, and global distribution of toys and games. This division further amplifies its brands by out-licensing trademarks, characters, and intellectual property rights to third parties, enabling the creation and sale of a diverse range of branded consumer goods, such as apparel and toys. Its extensive product catalog encompasses action figures, arts and crafts supplies, fashion dolls and other figurines, playsets, preschool toys, plush items, sports-action blasters and accessories, toy vehicles, and specialty play items, in addition to various traditional games. The company also offers licensed merchandise spanning apparel, publishing, home goods, electronics, and toy products. Through its Wizards of the Coast and Digital Gaming segment, Hasbro cultivates its brands by developing immersive trading card games, role-playing games, and digital gaming experiences, leveraging intellectual property from both Hasbro and Wizards of the Coast. The Entertainment segment is devoted to the conception, acquisition, production, distribution, and commercialization of top-tier entertainment content. This includes feature films, scripted and unscripted television programs, family-friendly shows, digital media, and live performances. Hasbro distributes its offerings through an expansive network, reaching diverse channels including various retailers, distributors, wholesalers, discount and drug stores, mail-order and catalog vendors, department stores, and other traditional brick-and-mortar establishments, as well as a significant presence among e-commerce retailers. Consumers can also acquire products directly through the company's Hasbro PULSE e-commerce website. Established in 1923, Hasbro, Inc. maintains its corporate headquarters in Pawtucket, Rhode Island.
CEO: Christian Cocks. Company website
Hasbro, Inc. (HAS) trades at $87.57, down 1.34% on the day, as of Sep 20, 2026 14:58 UTC.
Hasbro, Inc. has a market capitalisation of $12.35B, calculated from the live HAS share price and shares outstanding.
HAS trades at a trailing P/E of 15.75, from earnings per share of $5.56 over the last twelve months.
Hasbro, Inc. generated revenue of $4.97B over the trailing twelve months, which puts the stock at 2.48 times sales.
Yes. Hasbro, Inc. pays a dividend yielding 3.28% on the current share price.
HAS has traded between $69.50 and $106.98 over the past 52 weeks, and the last price is 18.1% below that high.
Yes. Hasbro, Inc. keeps 15.99% of revenue as net income over the trailing twelve months.
Wall Street analysts rate HAS Buy, with an average price target of $107.60, 22.9% above the current price.
Hasbro, Inc. is classified under the Consumer Cyclical sector and the Leisure industry, and is domiciled in US.
Christian Cocks is the chief executive of Hasbro, Inc., which employs 4,520 people.
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