The Simply Good Foods Company operates as a global purveyor of consumer packaged food and beverage items, with a significant presence across North America and in international markets. Its core business revolves around the creation, promotion, and sale of a diverse portfolio of snacks and meal replacement solutions. The company's extensive product line encompasses protein bars, convenient ready-to-drink shakes, various sweet and savory snack options, cookies, pizzas, protein-enriched chips, culinary recipes, and confectionery. These offerings are available under well-recognized brand identities, including Atkins, Atkins Endulge, and Quest, with the latter also extending to licensed frozen meals. The Simply Good Foods Company ensures broad availability through an extensive distribution network that includes major retailers, grocery chains, pharmacies, wholesale club stores, convenience stores, and gas stations. Furthermore, it actively engages in e-commerce, selling its products directly to consumers through dedicated online platforms such as atkins.com and questnutrition.com, as well as via amazon.com. The enterprise is headquartered in Denver, Colorado.
CEO: Joseph E. Scalzo. Company website
The Simply Good Foods Company (SMPL) trades at $10.13, up 0.80% on the day, as of Sep 20, 2026 14:59 UTC.
The Simply Good Foods Company has a market capitalisation of $895.91M, calculated from the live SMPL share price and shares outstanding.
SMPL has no meaningful price-to-earnings ratio: The Simply Good Foods Company lost $2.17 per share over the last twelve months, and a P/E is only defined on positive earnings.
The Simply Good Foods Company generated revenue of $1.39B over the trailing twelve months, which puts the stock at 0.64 times sales.
SMPL has traded between $9.74 and $27.31 over the past 52 weeks, and the last price is 62.9% below that high.
No. The Simply Good Foods Company is loss-making, with a net margin of -14.28% over the trailing twelve months.
Wall Street analysts rate SMPL Buy, with an average price target of $14.89, 47.0% above the current price.
The Simply Good Foods Company is classified under the Consumer Defensive sector and the Packaged Foods industry, and is domiciled in US.
Joseph E. Scalzo is the chief executive of The Simply Good Foods Company, which employs 328 people.
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