SOBR Safe, Inc. develops a non-invasive alcohol detection and identity verification systems. It engages in the development of SOBRcheck, a stationary identification and alcohol monitoring product; SOBRsure, a transdermal, alcohol-detecting wearable band; and SOBRSafe software platform for non-invasive alcohol detection and identity verification. The company was formerly known as TransBiotec, Inc. and changed its name to SOBR Safe, Inc. in March 2020. The company was founded in 2004 and is based in Greenwood Village, Colorado.
CEO: David J. Gandini. Company website
SOBR Safe, Inc. (SOBR) trades at $0.20, down 47.96% on the day, as of Sep 20, 2026 15:00 UTC.
SOBR Safe, Inc. has a market capitalisation of $297,974.57, calculated from the live SOBR share price and shares outstanding.
SOBR has no meaningful price-to-earnings ratio: SOBR Safe, Inc. lost $5.75 per share over the last twelve months, and a P/E is only defined on positive earnings.
SOBR Safe, Inc. generated revenue of $437,421.00 over the trailing twelve months, which puts the stock at 0.68 times sales.
SOBR has traded between $0.18 and $2.63 over the past 52 weeks, and the last price is 92.3% below that high.
No. SOBR Safe, Inc. is loss-making, with a net margin of -2,046.34% over the trailing twelve months.
SOBR Safe, Inc. is classified under the Technology sector and the Hardware, Equipment & Parts industry, and is domiciled in US .
David J. Gandini is the chief executive of SOBR Safe, Inc., which employs 14 people.
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